AXR Stage / Las Vegas
End-to-end virtual production / Real-time LED volumes / Real-world XR lighting with vLUX
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Immersive Multi-Platform Storytelling
We create transformative experiences
powered by innovative scalable solutions.
VFX, XR, CGI, large-format experiential, VR
storytelling, and interactive innovation
About us
Redefining what’s possible
Our experience covers the entire landscape of creative content development, full-scale live action production, post-production, VFX, CGI, motion graphic design, immersive, experiential, and interactive development.
From this foundation, we humbly contend that we’re forging a new path by redefining how digital content is produced at scale.
HYPERCLONE
AI POWERED SPATIAL RECONSTRUCTION ENGINE
vLUX
vLUX reads (fully dynamic) virtual world lighting and maps it onto real fixtures in real time
.
World Class “Merged Reality” Experience / Brandable / Unforgettable
Las Vegas Golden Knights
Show Intro XR + AR
LAS VEGAS GOLDEN KNIGHTS
stanley cup final AR fan experience
Dodge Portal
FSE
MASSSIVE RESOLUTION experiential / immersive SPATIAL audio
MINECRAFT LIVE
DODGE PORTAL
Mobile browser optimized Interactive feature configurator and pre-sales education tool
Selected clients
Amazon✦Meta✦Sailun✦Stellantis✦Vinfast✦Freemont Street✦Dodge✦Xbox✦AMD✦Microsoft✦Blizzard✦
Awards
Clio Silver
2024
Games
X1
Webby Awards
2024
People’s Voice Winner: Immersive Experience, Technical Achievement, Best User Experience
X4
Gamescom
2024
Best of Show Floor Xbox
X1
Webby Awards
2023
People’s Voice Winner: Advertising, Media & PR, Best Use of Video or Moving Image
X2
Work
CES VinFast
Apex Reality was honored to collaborate with Dodge, unleashing electrifying visuals to launch the revolutionary all-electric 2024 Charger Daytona, redefining muscle car history with a surge of innovation.
Minecraft Live
Apex Reality was honored to collaborate with Dodge, unleashing electrifying visuals to launch the revolutionary all-electric 2024 Charger Daytona, redefining muscle car history with a surge of innovation.
Blizzard, World of Warcraft
Apex Reality was honored to collaborate with Dodge, unleashing electrifying visuals to launch the revolutionary all-electric 2024 Charger Daytona, redefining muscle car history with a surge of innovation.
Dodge Daytona Launch
Apex Reality was honored to collaborate with Dodge, unleashing electrifying visuals to launch the revolutionary all-electric 2024 Charger Daytona, redefining muscle car history with a surge of innovation.
Contact
Get in touch
Office
25915 Senator Avenue,
Harbor City, CA 90710
Phone
310-741-8421